For sixteen years, PAD Media has planned and bought advertising across broadcast, out-of-home and digital channels for brands across London and the South East.
PAD Media was founded in Hornchurch by media buyers frustrated watching brands overpay for media because no one was auditing where the money actually went.
Every campaign starts with a proper audit of audience and channel performance, not an assumption carried over from last year’s plan.
Every pound of media spend is expected to earn its place.
Channels are chosen for where the audience is, not habit.
Buying decisions are never influenced by media owner relationships.
Performance is reported clearly, campaign by campaign.